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Mumbai, India
Bringing FASHION to South Bombay & South Bombay to LIFE!!! Beautiful, breathtaking art deco buildings. Neo-gothic classic structures and monuments. Rich heritage fused with trendy, chic styles. Posh and powerful. Home to fashion and lifestyle…SoBo is a reflection of this enigmatic mix! Located on the first floor of a heritage building: Motor House,Hughes Road. SOBO holds designs by up & coming designers. Tel.No.: 022-23612751 Facebook Group: 'SOBO fashion store & more.' Follow us on Twitter: SOBOstore

09 July 2009

Slipping into the pinks and oranges of Manali summers.....




>>>>>>>>>>>>>>> Tribe Vibe <<<<<<<<<<<<<<<

Flatly Rs. 1600/-




08 July 2009

STOP: Tea for town - 'Petit Tea'! A discovery at 'Tea Bazaar' of 'Tea Centre'! Just like shaping your figure- its gone from 'bags' to 'sticks'. This new form of green/ black tea stirs in the best aroma in your hot pot.
Tip for more sips: Can be Reused for almost four cups!Bold

07 July 2009

WATCH OUT FOR WHATS NEW IN City & IN Fashion with 'Best Stop' &; 'F. Spot'

STOP: Breaking in with South Bombay updates of the latest or rediscovering the best, in and around the city! Food, Music, Fun- Where its all done!

SPOT: 'F' for fashion... 'F' for fire...Check out this hot spot where we hit on interesting trends spotted globally or in our very own gullys.

25 June 2009

Waterproof Fashion- Absolutely Chic!

It is going to be MonSOON!

Fashion does not stop when Rain begins to fall!
You may have to box up your stilettos and put away your make- up... But the gloomy day only gets better. SOBO brings you a line of full zipper raincoats- in the form of Balloon dress,Trench Coat, Layered and more. Each to make you feel nothing less than Glamorous!

You love Rain...Now love it More- With 7 styles to choose from...Step out & make a splash everyday !


Big on this Spring/Summer Runway - Hair Bloom!


Don't need to dress from head to toe... Just do your hair and stop there!
Team up foam flower & feather bands / clips / backcombs with a solid coloured dress or a Tee.
If you can carry off these little pieces of attitude to a brunch or elsewhere, then you can confidently label yourself- simply stylish!


You can tell how old you are from your bag .....

Shedding the basic black, tan, green or ugly to the freedom of prints & colours: trumpets, planes, checks, stars & more. All tucked under plastic, making these bags more durable in the rains, stain free & easy to spot. They are bold enough to make you dump your stuff in the air bag or the small trolly and drag you out for an undecided overnighter or a short roundabout.

Travel Tip: Itinerary is history! Just pack, head & have fun!

The New Cool Accessory- Purse Hooks!

HANG BAG!

Love your Bag... Let it Free!
It is not for your lap or your back & definitely does not deserve the floor!
Hook it at the edge of the table and let it hang nicely!
Now no more worry, while you chat away over coffee or martini...
Carry this little hook wherever you go!
It is tiny, shiny...and can save your lovely bag from getting dirty or being picked by wrong company!

Use it! ... Love it! ... Gift it!
Spread the joy... only @ Rs. 350/-

*AVAILABLE ONLY AT SOBO*